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PURE Women's T-shirt - Black

PURE Women's T-shirt - Black

Regular price €50,00 EUR €45,00 dès 3 achetés
Regular price Sale price €50,00 EUR €45,00 dès 3 achetés
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  • Basic oversized round neck
  • 100% recycled material
  • Made in Belgium (Hainaut) in a suitable workshop
Taille

Low stock: 2 left

Delivery: 7 working days. Free pickup available at the Lucid Collective store (1000 Brussels)

  • Fast delivery
  • Return possible
  • Secure payment

Product details

  • 100% Recycled materials: 45% recycled cotton; 55% recycled polyester
  • Materials certified GRS and Oeko-Tex
  • Thick and durable fabric: 210g/m² (versus less than 150g/m² in the industry)
  • Highly local production: manufactured in Belgium, materials recycled in Spain
  • Supports professional integration: produced in a sheltered workshop
  • Embroidery on the heart

Why is this t-shirt more expensive than average?

PURE Lucid sustainable t-shirt price detail

Because we pay everyone fairly. Because we pay for sustainable and local materials at a fair price. But above all:  because it is the average that is not expensive enough to guarantee all that.

Plus, if you do the math, this t-shirt is even cheaper than the average in the end:

  • €10 Fast-Fashion T-shirt worn 10 times (thrown away because it didn't hold up in the wash): €10/10 = 1€ per use
  • Lucid T-shirt at €48 worn every 3 weeks for 5 years: €48/85 = 0.56€ per use

We are not math geniuses but we are convinced that the bill is less salty at our place.

*estimates based on readings and experiences
**estimates based on readings and experiences

Sizing tips

  • Romane is 5'3" and wears a size S.
  • Oversized fit at the shoulders with a fitted body length.
  • Choose your usual size.
  • Our size guide

How do you maintain your PURE?

  • Prefer washing at 30°C by turning the t-shirt inside out
  • Air drying helps extend its lifespan, reduce your electricity bill, and protect our beautiful planet
View full details

TO SET THE NORM, START BY PUTTING ON THE RIGHT T-SHIRT

Dressed to kill

With this piece, we offer a basic with a crew neck and an oversized fit, providing a relaxed and modern silhouette. The sleeves drop slightly at the shoulders, but the body length is adjusted to combine comfort and simplicity. The Pure adapts to every style and occasion, destined to become a staple in your wardrobe.

A sleeve that beats the others hands down

In our quest for sustainability, we also looked into how to make our clothing stand the test of time. We tested different types of seams, finishes, patterns, … all to ensure that, in addition to being less harmful to the planet, our PURE would be able to go everywhere with you. Here, we have a sturdy oversized sleeve with a neat finish that won't give out after 3 washes (and probably not after 300 either).

Embroidered to last

We all have a t-shirt with a faded, cracked, and barely visible print despite having only been washed a few times. For us, it’s the classic Nirvana one with the yellow logo (yes, we’re cool young people). To keep our logo from disappearing from our t-shirts, we tested various techniques and there’s no contest: embroidery is the most durable method. Thanks to the expertise of our embroiderer in Namur, the authenticity of our logo will follow you wherever you go.

It will outlive you

For a t-shirt to be sustainable, it must stand the test of time. Even though we would be thrilled if you came back to buy another one from us, we want to avoid it being because our recycled material lacked durability. That is why our t-shirt has a weight of 210 gsm compared to 150 gsm for a standard t-shirt. You won’t be getting rid of this one anytime soon.

Close and tight

Wavy collars might be cool for rhyming, but they’re a lot less so for the style of your t-shirt. When prototyping our t-shirts, we tested several types of collars and seams to arrive at a collar that sits close to the neck, is durable, and has a timeless style. You'll be able to pull your head through it time and time again without any risk of the seams bursting.

WE ARE RELOCATING TO BELGIUM