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BLOOM Unisex T-shirt

BLOOM Unisex T-shirt

Regular price €60,00 EUR
Regular price Sale price €60,00 EUR
Sale Sold out
Tax included. Shipping calculated at checkout.
  • Thick and breathable fabric: 50% recycled cotton - 50% Tencel Lyocell
  • Made in Belgium (Hainaut) in an adapted work workshop
  • Design created in collaboration with French artist Alizée Cayla
Taille

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Delivery: 7 working days. Free pickup available at the Lucid Collective store (1000 Brussels).

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Product details

  • Materials: 50% recycled cotton; 50% Tencel Lyocell
  • Certified materials: GRS and Oeko-Tex
  • Thick and durable fabric: 230g/m² (compared to less than 150g/m² in the industry)
  • Hyperlocal production: manufactured in Belgium, recycled material from Portugal
  • Assistance with professional integration: produced in an adapted work workshop
  • Printing on the back and heart, screen-printed for better durability

Why is this t-shirt more expensive than average?


Because we pay everyone fairly. Because we pay a fair price for sustainable, local materials. But above all:  because it's the average that's not expensive enough to guarantee all that.

Plus, if you do the math, this t-shirt is even cheaper than average in the end:

  • €10 Fast-Fashion T-shirt worn 10 times (thrown away because it didn't last in the wash): €10/10 = €1 per use
  • Lucid T-shirt at €60 worn every 3 weeks for 5 years: €60/85 = €0.70 per use

We're not math geniuses, but we're convinced that the bill is less steep here.

*estimates based on readings and experiences
**estimates based on readings and experiences

Size advice

  • Alfie is 1.80m tall and wears size M, Lola is 1.64m tall and wears size S
  • Straight cut
  • If you're looking for a fit better suited to feminine measurements, choose the size you usually wear -1. (e.g. you usually wear M => choose S here)
  • If you're looking for a fit better suited to masculine measurements, choose the size you usually wear
  • As with all natural and cellulosic fibres, slight shrinkage (3-5%) is possible after the first washes.
    Keep this in mind when choosing your size: if you're unsure between two, we recommend going up a size.
  • Our size guide

How to care for your BLOOM?

  • Prefer washing at 30° by turning the t-shirt inside out
  • Drying in the open air extends its lifespan, reduces your electricity bill and preserves our beautiful planet
View full details

TO SET THE NORM, START BY PUTTING ON THE RIGHT T-SHIRT

Breathtaking

A straight, slightly loose fit that always hangs just right thanks to a heavy-weight fabric.

A printed t-shirt with an artistic and contemporary style that gives the piece a strong and colorful identity

A simple piece to wear, but impossible to forget.

Wearable art

This piece was born from a collaboration with artist Alizée Cayla.

On the front, a minimalist illustration accompanied by the phrase “Everything blooms in time” adds an inspiring and sunny touch.

On the back, a large colorful screen print transforms the t-shirt into a graphic piece, combining contemporary art and floral inspirations.

We tattooed your t-shirt

For this piece, we chose screen printing: a more durable and higher quality printing technique than many conventional digital prints.

The ink is applied directly into the textile to offer a deeper finish, a more natural feel, and better wash resistance.

The result: a design that retains its precision and intensity over time, without a plastic effect or cracks.

He will survive you

For a t-shirt to be durable, it must last. While we would be extremely happy for you to come and buy another one from us, we want to avoid that being due to our recycled material not holding up. This is why our t-shirt has a thickness of 230 gsm compared to 150 gsm for a normal t-shirt.
You won't be getting rid of it anytime soon.

The round that beats the others hands down

In our quest for sustainability, we also looked at how to make our clothes stand the test of time. We tested different types of seams, finishes, patterns, etc., all to ensure that in addition to being less disruptive to the planet, our t-shirts would be able to go everywhere you go. Here we have a solid sleeve with a neat finish that won't give out after 3 washes (and probably not after 300 either).

Squeezed tight

Wrinkled collars are cool for rhyme, but not so cool for the style of your t-shirt. When prototyping our t-shirts, we tested different types of collars and seams to come up with a collar that's close to the neck, durable, and timelessly stylish . You'll be able to put your head through it time and time again without the risk of the seams popping.

Transparency is at the heart of our approach

Does a Tencel t-shirt really have less impact than a classic cotton t-shirt?

-89%
of water consumed
Or the equivalent of 85 baths
BLOOM = 1.56 m³ / Regular T-shirt = 14.36 m³
-69%
of CO2 emitted
That is 48 km by internal combustion vehicle
BLOOM = 3.04 kgCO₂eq / Ordinary T-shirt = 9.78 kgCO₂eq
-40%
of energy consumed
Let 748 full phone battery charges
BLOOM = 76.07 MJ / Ordinary T-shirt = 126 MJ
-76%
of distance travelled
Let there be 54 Paris-Brussels trips
BLOOM = 4577 km / Ordinary T-shirt = 18900 km

Figures based on public data from ADEME. See the full methodology

Of all the materials, Tencel is our favorite

Are you wondering how wood pulp can make such a convincing t-shirt?

You're in luck, we've written an article to explain how Tencel is produced and what it offers in terms of durability.

Learn more about Tencel

Made In Near You

This t-shirt was made in a sheltered workshop in Belgium (Les Erables), which greatly contributes to the social and professional integration of people with disabilities.

Discover our workshops
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